Betera Life

We got in contact with Cal Fire who has approved the use of their logo for these custom T-Shirts for only 60 days, hand made by Doug Walker and supported by local CA companies, Stoked Goods (@stokedgoods), Lost and Found...

A few months ago, Chris Marchino wasn’t pursuing a career in art. He, like our founder, Paul, was a chef. Then, well, COVID happened. Like many others, Chris made a pivot and pursued a different creative passion. Prior to moving...

Just as the pandemic was beginning, Nick, Paul, and I got together to bottle beverages. We had to take what Paul was doing in his home kitchen, where he developed the drinks, and make it consistent, shelf-stable, and viable. I’ve...

In the coming months, we'll be partnering with artists whose work we find inspiring. A couple of months ago, we saw a project being done by Doug Walker, a Marin-based film director and editor. We collaborated with Doug on a...

My Mother was a teen mom way before you could parlay that into a reality TV career. Neither of my parents were college educated or had money growing up and they divorced when I was about 8. After they split,...